Research industry-related topics
Prepare well-structured drafts using digital publishing platforms
Create and distribute marketing copy to advertise our company and products
Edit and proofread written pieces before publication
Conduct keyword research and use SEO guidelines to optimize content
Promote content on social networks and monitor engagement (e.g. comments and shares)
Identify customers’ needs and recommend new topics
Coordinate with marketing and design teams to illustrate articles
Measure web traffic to content (e.g. conversion rates)
- Minimum of 2 years experience as a social media accounts manager or content writer.
- Excellent written and verbal communication skills.